Work / Beond Drink
Case study · Beverage / CPG
Beond Drink
ClientRyan Hadj Hamou
IndustryBeverage / CPG
ServicesDevelopment
Year2022
01
The challenge
Beond Drink needed a storefront that could carry a premium, wellness-led brand story while still converting casual visitors into first-time buyers.
A fragmented product range and a short runway before a major retail push meant the site had to explain the product fast and handle volume gracefully.
02
Our approach
We built a bold, story-led storefront that pairs a premium brand narrative with a frictionless purchase path.
Brand-led storytelling
Designed a narrative-first home page that communicates the product's benefits in seconds, backed by bold type and rich imagery.
Frictionless commerce
Streamlined the path from landing page to checkout, cutting unnecessary steps and optimising the mobile flow.
Retail-ready scaling
Hardened the build for traffic spikes around launches, with a caching and media pipeline that keeps pages fast under load.
03
The outcome
The launch store paired a premium feel with conversion performance across devices.
+54%
Conversion Rate
-2.1s
Average Load Time
Repeat Purchase Rate
“The site finally tells our story the way we've always wanted — and it converts. The team couldn't be happier.”
Ryan Hadj Hamou — Founder, Beond Drink, Ryan Hadj Hamou
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